Feathers
Challenge
Feathers, a Pittsburgh, PA-based fine linens and home furnishings store, sought to transform its advertising, website, and digital marketing campaigns in order to increase local sales, better leverage international luxury brands, and distinguish its offerings from national competitors.
Solution
Developed and implemented a multi-channel marketing approach focused on product quality, luxury, service, and exclusivity to reinforce the Feathers identity.
Result
Balanced brand aesthetics, expanded online shopping, increased in-store and online sales, and strengthened Feathers identity with consumers and suppliers.
“[EVAN] HAS PROVIDED ME WITH EXCELLENT GRAPHIC, WEBSITE, AND MARKETING SERVICE FOR YEARS. HE KNOWS SMALL BUSINESS FROM THE INSIDE AND IS VERY AWARE OF CURRENT TRENDS IN THE LOCAL AND NATIONAL LANDSCAPE, […] WHICH IS VERY VALUABLE TO ME.”