Moda
Moda
Billboard Campaign - 10’ 2.5” x 22’ 5.5”
Billboard Campaign - 10’ 2.5” x 22’ 5.5”
Billboard Campaign - 10’ 2.5” x 22’ 5.5”
Billboard Campaign - 10’ 2.5” x 22’ 5.5”
Billboard Campaign - 10’ 2.5” x 22’ 5.5”
Transit Shelter Poster - 46” x 67” (right)
Direct Mail, Postcard - 6.25” x 4.25” (left) | Transit Shelter Poster - 46” x 67” (right)
Challenge
Moda, a Pittsburgh, PA based luxury clothing store, sought to advance its brand identity, reflect its established refined aesthetic in promotional campaigns, and increase local, regional, and national sales through targeted print and digital marketing and a greater online presence.
Solution
Developed and implemented a multi-channel marketing approach focused on product quality, luxury, service, and exclusivity to reinforce the Moda identity.
Result
Balanced brand aesthetics and online presence including website and social media marketing; increased in-store sales, and strengthened the Moda identity with customers and suppliers.