GT Advanced Technologies

Website & UXUI Design

Website: Drawing 1-5 GT Advanced Technologies Website - Creative Direction, UXUI, and Website Design.

Website & UXUI Design

Drawing 7 (Detail): Market Page | Drawing 8 (Detail): Product Landing Page

Website & UXUI Design

Drawing 9 (Detail): Product Page | Drawing 10 (Detail): Corporate Page

Challenge

GT Advanced Technologies, a Hudson, NH based crystal material and equipment manufacturing company, sought a new website design. Contracted by Mullen, a Boston, MA based advertising agency, to consult with, develop, and creative direct a website redesign.

Solution

Conceptualized and designed a website for multiple audiences by analyzing, site mapping, and reorganizing corporate concepts, markets, product offerings, and copy to create a cohesive user experience. Provided UX/UI designs and consulted with developers to execute the concept.

Result

Delivered a meticulously structured website design including digital product catalogues and databases with the potential to feature and display a comprehensive range of complex products and services.

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